01 February 2010, writed by David
category: tshirt
LHOME
Lhome is a new brand from UK founded by Kiearan Mithani.
Kieran:
"I started Lhome 2 years ago while at university, partly to take my mind off an engineering degree but mostly I was bored of seeing tshirts with massive brand name logos plastered all over the front! So I went for it and printed 60 gold foil tshirts (I know probably not the best choice to test the water!).
They sat around for a while as I desperately tried to find a place in the world for Lhome. A few sold but I decided to keep going and printed a few more designs. After that and a LOT of emails later I picked up interest and stockists and then suddenly the sales started building up and before I knew it, that sad box of
gold foil prints was empty, closely followed by the other designs.
Suddenly I had about 10 designs and my first ‘collection’ had crept up on me. I finished the degree and had an amazing time building it up to that point, but managing 10 or 12 designs wasn’t for me. I wanted to strip it down and focus on making a different, high quality, limited product to make each new Lhome shirt a special thing and hopefully one of your favourites."
You can follow LHOME with their twitter, flickr and youtube.
David, See Ya! - iloveyourtshirt x Play-Doh.