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Is it oak and steel? Is it that feeling deep down in your gut when you’ve eaten one too many bagel dogs? Well, maybe Pretty Hammer is all of those things and more.

But mostly it’s a clothing company.

Founded in 2005 by Sage Smith and Jeffrey Butterworth, Pretty Hammer is a clothing company that was brought to life with a simple objective: let’s make cool clothes that we’d actually wear.

From the illustrated artwork to tee shirt design to signature tags to the website, Pretty Hammer is a handcrafted brand. Each Pretty Hammer shirt has a story, both figuratively and literally.

Every shirt design is hand drawn and put through the wringer, worked and reworked several times before making it to production. Once it has been chosen for print its story is written (literally) and off it goes.

“Beyond the selling of shirts and addressing our creative itch, we’re very serious about philanthropy with the company. I have a shirt in production right now we’ll be selling on the site that 100% of the proceeds will go to the Save Darfur foundation”.

“We also have plans for many other charities to contribute to in the future as well. Of course we want to sell shirts, get bigger and make money, but we’ve made a point to have charitable donations be a part of our earnings and that has held true”.

Jeffrey Butterworth, Founder of Pretty Hammer